Creators’ presence at Cannes will be more palpable than ever this summer.
A year after more creators than ever flocked to the Croisette for the Cannes Lions International Festival of Creativity, influencer marketing is set to take on an even bigger role at the annual festival.
Fuente de nota e imagen: https://adage.com/article/special-report-cannes-lions/creators-cannes-lions-2024-inside-revamped-influencer-marketing-plans-festival/2553916?utm_source=ad-age-wake-up-call-thursday&utm_medium=email&utm_campaign=20240418&utm_content=hero-headline