IA washing—what it is and what the crackdown means for brands


Advertisers love talking about their use of AI, but doing so could put them in the sights of regulatory bodies cracking down on exaggerative or false claims regarding the technology.


Fuente de nota e imagen: https://adage.com/article/digital-marketing-ad-tech-news/ai-washing-and-what-crackdown-means-brands/2550971