Hundreds of concertgoers flooded social media with videos and photos from the opening night of Charli XCX and Troye Sivan’s highly anticipated “Sweat Tour” on Saturday. Posts captured Charli XCX’s dramatic entrance from behind a lime green “Brat” curtain to her performances of songs such as “360” and “Apple” that served as the soundtrack of the “Brat Summer” phenomenon.
Fuente de nota e imagen: https://adage.com/article/digital-marketing-ad-tech-news/duolingos-charli-xcx-marketing-stunt-what-brands-can-learn/2581226