Kendall-Jackson and La Crema team up with the NBA and WNBA as basketball world embraces wine culture.
From players developing their own brands to teammates sharing a bottle after games, wine culture has taken root in the NBA.
Fuente de nota e imagen: http: https://adage.com/article/marketing-news-strategy/nba-wnba-sign-kendall-jackson-la-crema-sponsors/2550851