Behind Major league soccer’s new deal with beats


On-field headphones aim to generate interest in Apple Music playlists—and MLS players.


A new partnership between Major League Soccer and Beats by Dr. Dre envisions turning warmups into playlists.


Fuente Noticia e Imagen: https://adage.com/article/marketing-news-strategy/major-league-soccers-new-deal-apples-beats-