BUMBLE DEBUTS BRAND REDESIGN—HOW IT WENT VIRAL WITH ITS MARKETING TEASE



The dating app has overhauled its design while releasing new features meant to rekindle user interest


On Friday, dating app Bumble deleted every single previous post on its Instagram before posting a few cryptic images of tired-looking women in Renaissance-era paintings instead—and the internet took notice.



Fuente de nota e imagen: https://adage.com/article/digital-marketing-ad-tech-news/heres-what-bumble-was-teasing-its-renaissance-art-themed-instagram-posts/2555686