From ‘ate’ to ‘delulu,’ these terms will help ensure your brand ‘understands the assignment’ on social media.
Last summer, the sentence “Livvy Dunne rizzed up Baby Gronk” circulated on social media, leading many internet users to declare themselves officially out of the loop with Gen Z slang. The phenomenon repeated a few months later when a song with similarly incomprehensible lyrics—such as “sticking out your gyatt for the rizzler”—went viral on TikTok.
Fuente de nota e imagen: https://adage.com/article/digital-marketing-ad-tech-news/gen-z-marketing-glossary-key-words-and-terms-brands-need-know/2544951