Influencers are launching newsletters—what brands need to know about platforms and sponsorships




With over 200 million creators and influencers vying for the same brand partners and social media audiences, many are realizing they need to extend beyond TikTok or Instagram to turn content creation into a sustainable full-time career. The latest medium creators are eyeing is newsletters—particularly the platforms Substack and Beehiiv—which have become an increasingly popular new revenue stream for those who got their start in short-form video. 


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Fuente de nota e imagen: https://adage.com/article/digital-marketing-ad-tech-news/newsletter-platforms-substack-beehiv-attract-tiktok-creators/2576256